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Found 1 from your keywords: author=Zahara, Amanda Aulia
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Pengaruh Brand Awareness Dan Citra Mrek Terhadap Loyalitas Konsumen (Survey K…
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Zahara, Amanda Aulia

Dosen Pembimbing: Dr. Euis Komalawati, M.Si;Ovi Olivia Belida, S.IKom. M.IKom | Abstrak: Perubahan standar kecantikan akibat pengaruh media sosial telah mendorong brand kecantikan untuk mengadopsi strategi komunikasi berbasis nilai sosial. Somethinc, sebagai brand kecantikan lokal Indonesia, merespons dinamika ini melalui kampanye Public Relations b…

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SKR MKOM 2025
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